Add marketing

Strategy/Business Plan.md

@@ -17,7 +17,7 @@ The main goal of the organization is to create solutions for companies and organ
 * Easy to use with modern visuals and layouts.
 * Good performance
 * Modular. The customer can decide which modules he needs
-* Real world oriented. Features are drafted and tested by business specialists in the respective fields.
+* Solves real problems. Features are drafted and tested by business specialists in the respective fields.
 * Optimized for mobile and desktop
 * Flexible setup (local or remote)
 * Regular updates. Either manually or automatically
@@ -33,7 +33,7 @@ The main goal of the organization is to create solutions for companies and organ
 
 #### Customer
 
-* Installation for non-tech people is difficult (not the actual app installation but the WAMP or LAMP installation)
+* Installation for non-tech people is "difficult" (not the actual app installation but the WAMP or LAMP installation)
 
 #### Technical
 

Strategy/Marketing/Marketing Material.md

@@ -0,0 +1,65 @@
+# Marketing Material
+
+The following list contains products which are required for handouts, gifts, corporate identity, trade fairs, presentations and general corporate identity.
+
+# Overview
+
+## General
+
+* Paper bag
+* Woven bag
+* Gym bag
+* Shoulder bag
+* Backpack
+* Key Chain
+* Mug
+* Jug
+* Glass
+* Umbrella
+
+## IT
+
+* USB Stick
+* Table Watch
+
+## Office
+
+* Post it (hard cover)
+* Post it (soft cover)
+* Note book (hard cover)
+* Note book (soft cover)
+* Note book (leather)
+* Display cleaning
+* College Block Wire O-Binding block (hard cover)
+* College Block Wire O-Binding block (soft cover)
+* Mouse pad
+* File
+* Pen
+* Brochure Holder
+
+## Calendar
+
+* Table calendar
+* Wall calendar (month)
+* Wall calendar (4 month)
+* Year calendar (large)
+* Mini Calendar (credit card)
+
+## Brochures & Flyer
+
+* Mappe (3-teilig) or (2-teilig)
+* Magazine
+* Brochure (multiple parts)
+* Flyer (1 paper)
+
+## Stationary
+
+* Envelopes (small + A4)
+* Letter paper
+* Boxes
+
+## Clothes
+
+* Polo Shirt
+* Jacket (softshell)
+* Shirt

Strategy/Marketing/New Employees.md

@@ -0,0 +1,34 @@
+# Employees
+
+## Material & Equipment
+
+### Clothes
+
+* Polo Shirt (2x) (can choose color)
+* Jacket (softshell) (1x) (can choose color)
+* Shirt (3x) (can choose color)
+
+### Calendar
+
+* Table calendar
+* Wall calendar (4 month)
+
+### Office
+
+* Post it (soft cover)
+* College Block Wire O-Binding block (soft cover)
+* Pen
+* Mouse pad
+
+### IT
+
+* USB Stick
+
+### General
+
+* Shoulder bag or Backpack
+* Key Chain
+* Mug
+* Jug
+* Glass
+* Umbrella

Strategy/Marketing/Shop.md

@@ -0,0 +1,47 @@
+# Shop purchasable
+
+## General
+
+* Paper bag
+* Woven bag
+* Gym bag
+* Shoulder bag
+* Backpack
+* Key Chain
+* Mug
+* Jug
+* Glass
+* Umbrella
+
+## IT
+
+* USB Stick
+* Table Watch
+
+## Office
+
+* Post it (hard cover)
+* Post it (soft cover)
+* Note book (hard cover)
+* Note book (soft cover)
+* Note book (leather)
+* Display cleaning
+* College Block Wire O-Binding block (hard cover)
+* College Block Wire O-Binding block (soft cover)
+* Mouse pad
+* File
+* Pen
+
+## Calendar
+
+* Table calendar
+* Wall calendar (month)
+* Wall calendar (4 month)
+* Year calendar (large)
+* Mini Calendar (credit card)
+
+## Clothes
+
+* Polo Shirt
+* Jacket (softshell)
+* Shirt